Good Taste, With A Twist pt2

Together with the wheat beer company Kronenbourg, we’ve continued to evolve the ‘Good Taste, With A Twist’campaigns. The concept was expanded with new winter and New Year’s campaigns, placing the iconic bottle in seasonal environments, from frosty landscapes to festive celebrations.

The distinctive bottle remains the centerpiece, complemented by chic and playful settings integrated with the brand’s vibrant colors. These updated campaigns were adapted for multiple platforms, including Social Media (SoMe), Digital Out of Home (DOOH), and print, ensuring a broad range of engaging formats.

The new years campaign also featured a captivating deep screen experience, where playful perspective techniques brought the objects in the film to life, creating the illusion that they float beyond the screen’s confines.