{"id":12767,"date":"2025-05-12T15:01:28","date_gmt":"2025-05-12T13:01:28","guid":{"rendered":"https:\/\/filmicart.com\/work\/on-tour\/"},"modified":"2025-05-12T15:04:08","modified_gmt":"2025-05-12T13:04:08","slug":"on-tour","status":"publish","type":"work","link":"https:\/\/filmicart.com\/sv\/work\/on-tour\/","title":{"rendered":"On Tour"},"content":{"rendered":"\n<section id=\"project-header-block_1eff9b7de87a6a8bc7f2ea24b9c9c646\" class=\"fullwidth white project-header\" >\n\n    <div class=\"inner fullwidth\">\n\n\n        \n        <div class=\"bg-container\" style=\"background-image:url(https:\/\/filmicart.com\/wp-content\/uploads\/2025\/05\/MariaNilatruck-on-street-16-9.jpg);\">\n\n            \n            <a class=\"toggleBtn fancybox\" rel=\"video-https:\/\/youtu.be\/iXucPyMxI5k\" data-fancybox=\"video-https:\/\/youtu.be\/iXucPyMxI5k\" href=\"https:\/\/www.youtube.com\/watch?v=https:\/\/youtu.be\/iXucPyMxI5k\"><span><\/span><\/a>\n\n        <\/div>\n\n    <\/div>        \n<\/section>     \n\n\n\n<section id=\"work-article-block_23df31d1a3afc2d8ab65039867c46aec\" class=\"grid-8 white contentblock work-article newsitem\" >\n\n\n    <div class=\"inner grid-8\">\n\n        <h1 class=\"title\">On Tour<\/h1>\n\n    \n\n    <div class=\"project-meta\">\n        <div class=\"inner grid-12\">\n            <ul>\n\n                <li><h3>Client<\/h3>Maria Nila<\/li><li><h3>Category<\/h3>VFX, DOOH<\/li>                \n            <\/ul>\n        <\/div>\n    <\/div>\n\n    \n\n        <div class=\"work-description\">\n           \n            <p class=\"\" data-start=\"55\" data-end=\"236\">F\u00f6r Maria Nila har vi arbetat med en serie kampanjer som kombinerar vardagligt videomaterial med 3D-element \u2013 som suddar ut gr\u00e4nsen mellan verklighet och fantasi.<\/p>\n<p class=\"\" data-start=\"238\" data-end=\"547\">En av kampanjerna tog oss till det ikoniska varuhuset Liberty i London. Filmat med mobilkamera f\u00f6r\u00e4dlade vi materialet med 3D-r\u00f6r som slingrade sig l\u00e4ngs byggnadens fasad och f\u00f6rvandlade platsen till en surrealistisk h\u00e5rv\u00e5rdsfabrik. Illusionen var s\u00e5 \u00f6vertygande att m\u00e5nga trodde att r\u00f6ren fanns p\u00e5 riktigt.<\/p>\n<p class=\"\" data-start=\"549\" data-end=\"729\">Ett annat projekt f\u00f6ljde Maria Nilas schampotruck p\u00e5 turn\u00e9 genom USA. Med mobilfilm fr\u00e5n en trafikerad gata lade vi till lastbilen \u2013 omgiven av gigantiska tv\u00e5lbubblor och l\u00f6dder.<\/p>\n<p class=\"\" data-start=\"731\" data-end=\"998\">Turn\u00e9n kompletterades \u00e4ven med en helt animerad 3D-film d\u00e4r lastbilen f\u00e4rdas \u00f6ver en stiliserad karta av USA och bes\u00f6ker olika st\u00e4der. Resan avslutas med en produktpresentation som binder ihop kampanjen med Maria Nilas lekfulla och fram\u00e5tlutande visuella uttryck.<\/p>\n        <\/div>\n\n    <\/div>\n\n    \n    \n<\/section>\n\n\n<section id=\"mediagrid-block_8741e88f8fe943a9a6445400394b617b\" class=\"grid-10 mediagrid\">\n    \n    <div class=\"inner grid-10\">\n\n        \n                <div id=\"mediadiv\" data-id=\"12767\" data-blockid=\"block_8741e88f8fe943a9a6445400394b617b\" data-total=\"8\" class=\"items\">\n\n                    <div class=\"item  wow zoomIn\" data-wow-delay=\"0.3s\" data-wow-offset=\"0\" data-wow-duration=\"0.5s\" style=\"width: 23.651038575668%;\">\n\n    \n    <a class=\"fancybox\" rel=\"gallery-block_8741e88f8fe943a9a6445400394b617b\" data-fancybox=\"mediagrid\" data-caption=\"MariaNila-truck-feedback-9-16\" href=\"https:\/\/filmicart.com\/wp-content\/uploads\/2025\/05\/MariaNila-truck-feedback-9-16.jpg\"><img decoding=\"async\" src=\"https:\/\/filmicart.com\/wp-content\/uploads\/2025\/05\/MariaNila-truck-feedback-9-16.jpg\" alt=\"Animation and 3D for Maria Nila, integrated in SoMe filmed material.\" \/><\/a>\n\n\n<\/div><div class=\"item mp4 wow zoomIn\" data-wow-delay=\"0.3s\" data-wow-offset=\"0\" data-wow-duration=\"0.5s\" style=\"width: 74.748961424332%;\">\n\n    \n    \n            <div class=\"videocontainer  view\"  data-width=\"1920\" data-height=\"1080\" data-caption=\"MariaNila-truck-placement-16-9\" data-src=\"https:\/\/filmicart.com\/wp-content\/uploads\/2025\/05\/MariaNila-truck-placement-16-9.mp4\">\n       \n\t\t\t\t\t<div class=\"playercontainer\">\n\t\t\t\t\t\t<video id=\"mp4player-12754\" width=\"100%\" height=\"auto\" playsinline webkit-playsinline muted loop autoplay>\n\t        \t\t\t<source src=\"https:\/\/filmicart.com\/wp-content\/uploads\/2025\/05\/MariaNila-truck-placement-16-9.mp4\" type=\"video\/mp4\">\n\t      \t\t\t<\/video>\n\n                    \n\t\t    \t<\/div>\n\t\t    <\/div>\n\n      \n<\/div><div class=\"item mp4 wow zoomIn\" data-wow-delay=\"0.3s\" data-wow-offset=\"0\" data-wow-duration=\"0.5s\" style=\"width: 74.748961424332%;\">\n\n    \n    \n            <div class=\"videocontainer  view\"  data-width=\"1920\" data-height=\"1080\" data-caption=\"MariaNila-Truck-street-16-9\" data-src=\"https:\/\/filmicart.com\/wp-content\/uploads\/2025\/05\/MariaNila-Truck-street-16-9.mp4\">\n       \n\t\t\t\t\t<div class=\"playercontainer\">\n\t\t\t\t\t\t<video id=\"mp4player-12756\" width=\"100%\" height=\"auto\" playsinline webkit-playsinline muted loop autoplay>\n\t        \t\t\t<source src=\"https:\/\/filmicart.com\/wp-content\/uploads\/2025\/05\/MariaNila-Truck-street-16-9.mp4\" type=\"video\/mp4\">\n\t      \t\t\t<\/video>\n\n                    \n\t\t    \t<\/div>\n\t\t    <\/div>\n\n      \n<\/div><div class=\"item mp4 wow zoomIn\" data-wow-delay=\"0.3s\" data-wow-offset=\"0\" data-wow-duration=\"0.5s\" style=\"width: 23.651038575668%;\">\n\n    \n    \n            <div class=\"videocontainer  view\"  data-width=\"1080\" data-height=\"1920\" data-caption=\"MariaNila-LibertyLondon-9-16\" data-src=\"https:\/\/filmicart.com\/wp-content\/uploads\/2025\/05\/MariaNila-LibertyLondon-9-16.mp4\">\n       \n\t\t\t\t\t<div class=\"playercontainer\">\n\t\t\t\t\t\t<video id=\"mp4player-12750\" width=\"100%\" height=\"auto\" playsinline webkit-playsinline muted loop autoplay>\n\t        \t\t\t<source src=\"https:\/\/filmicart.com\/wp-content\/uploads\/2025\/05\/MariaNila-LibertyLondon-9-16.mp4\" type=\"video\/mp4\">\n\t      \t\t\t<\/video>\n\n                    \n\t\t    \t<\/div>\n\t\t    <\/div>\n\n      \n<\/div>\n                    \n                        \n\n\n                <\/div>\n\n                \n                        <div id=\"loadingmedia\" class=\"\"><img decoding=\"async\" src=\"https:\/\/filmicart.com\/wp-content\/themes\/filmicart-2021\/lib\/gfx\/512x512.gif\" alt=\"Loading\"><\/div>\n\n                    \n                \n    <\/div>\n\n\n\n    \n<\/section>\n\n\n","protected":false},"featured_media":12766,"template":"","animation":[19],"class_list":["post-12767","work","type-work","status-publish","has-post-thumbnail","hentry","animation-film-vfx"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.2 (Yoast SEO v26.2) - 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